What does your blog look like? The storage room in which miscellaneous boxes end up? A practical but unexciting laundry room? Or is it the feature wall that wows your visitors? In…
Simplicity vs Complexity: How to Hit the Right Note With Your Content
It’s the eternal battle, far more iconic than Superman vs Batman: do you simplify your content or not? Current trends veer towards minimalism. And yet, is there a risk in keeping…
Someone “who knows the price of everything and the value of nothing”?
That phrase, uttered by Lord Darlington in Oscar Wilde’s Lady Windermere’s Fan, has been going through my mind of late.* I’ve been thinking of it, because as a freelancer, I often have to…